Market Born

Paypal-RBI Fiasco | While our leaders stack millions abroad we fight to earn our bread

2011-02-01T10:49:00.000-08:00

Indian Interpreneurs (internet entrepreneurs) were seen outraged since last night when Paypal sent out an "Advanced Notice for Changes to PayPal User Agreement for India". Facebook and twitter are now resounding with screams of budding bloggers and small scale IT service providers voicing their anger over their inability to receive payments or purchace goods and services through the massively popular online payment portal - Paypal.

For the information of our readers I would like to list a few points as notified to us by Paypal.

Any balance in and all future payments into your PayPal account may not be used to buy goods or services and must be transferred to your bank account in India within 7 days from the receipt of confirmation from the buyer in respect of the goods or services; and
Export-related payments for goods and services into your PayPal account may not exceed US$500 per transaction.

Obvious enough, RBI and Income Tax department are trying to reign in tax evaders who receive online payment and spend them back on the internet. Such kind of income is not easily trackable.
To instantiate a case :-
I receive $600 in cash for a service through paypal and then Use the same to buy an iPhone. So that is no income as it appears to our IT system, while the case is not so.

There had been similar attempts last year around this time but it was latter brought back to normal. Some people might agree its a step in the right direction. But that definitely is not. Apart from hurting the livelyhood of thousands of budding young entrepreneurs its actually instigating people to evade further taxes.

This counter measure to track online income actually looks childish. If thats the best people at RBI and finance ministry can plan for us then I must say its time the oldies and incompetent be handed early retirement. How is this actually going to benefit anyone?

Instead why cannot we consider an option of this kind.
Workout an agreement with Paypal to divulge transaction details of Paypal users earning above $1000 a year.
Or make it mandatory for everyone receiving above $500 to file an IT return.

Why should the purchases be blocked?
What do they want to prove by limiting payments to $500? Is it that hard to figure out that multiple accounts can be created in different names to receive amounts. If you are looking at netting the tax evaders they are already smart enough. Instead you are only geopardising the careers and interests of our future IT generation.
When we have our leader stacking away their black money in foreign tax havens our laymakers give the struggling professionals a hard time while earning their livelyhood. What a country?

This is a guest article by Rooturaj Pattanaik, Director - NewDelhi SEO. The author is an E-Business consultant who helps small business startups take shape and flourish on the web. He can be contacted at @rooturaj.

WORKPLACE SAFETY BY SAFETY ENGINEER

2011-01-14T00:22:00.000-08:00

When it comes to construct a tall building, proper management and planning is required to make it safe as far as workplace casualties are concerned. In the major cities, there are strict administrations followed with the OSHA policy. Apart from the working permits given by the city administrators, it’s the safety of the workers which should be taken in account by the construction companies.

Several procedures are carried out in constructing a building right from details of the project, their progress, the safety index or you can say the number of accidents happened during the construction so far. All these information are posted on a billboard on the construction site and are strictly followed.

Before starting a project, the OSHA (Occupational Safety and Hazard Administration) is implemented and a Safety Engineer (SE) is hired by the construction company. All the required training, drills, equipments and tools that are needed for safety at a workplace are coordinated by the engineer. He remains responsible for the safety concerns. For this, he should well be trained in First Aid and Emergency to qualify in the position. At times, possibility of falls may be arise. So he maintains an everyday safety records.

For safety at the construction site, various procedures and policies are drawn and designed. Workers are divided into groups or divisions headed by each representative for each group to look out for safety levels go around him. Responsibilities are assigned to every person by the engineer and in case falls occur or any safety related issue arises the representatives will have to report them to the management.

Methods to avoid the falls possibility are recommended by him including fall protection devices like quality hard hats, harness and additional railings. Lifelines and Fall Protection Safety Nets are some of the measures followed for Fall Arrest Systems. These nets are surrounded around the edges of the levels to catch and prevent workers from falling. The chances some unseen catastrophe and accidents can also be avoided by proving training to some of his key persons.

The job of a Safety Engineer is not easy as he has to work with different people and at the same time needs to have a check on the safety aspect of construction site. There are many instances of Safety Engineers being fired because of death of workers on sight. His job weighs a high responsibility.

This procedure is also followed in Aircraft Fall Protection though completely different things are used there. Specifications of the aircraft make the job tough with different tools and devices.

Now-a-days, it is easier to keep up the safety prospects high with technological advances. But it should be better for construction companies to maintain their safety record and wait for some time till their next certification.

Construction Market looking up in London

2010-01-14T03:34:00.000-08:00

Citing a recent post on New York Born is glad to report that construction Industry is looking positive in recent times. After a long slump now construction companies are seeing more orders.

Construction orders rose 1 percent in the three months to November compared with the previous three months, giving an annual rise of 4 percent, official data showed on Thursday. The Office for National Statistics said private housing orders were 56 percent higher in the three months to November compared with the
previous three months and were 23 percent higher than a year ago.
Infrastructure orders were 28 percent lower than in the previous three months but shot up 102 percent on the year, while private commercial orders were up 17 percent on a three-month/three-month basis but were down 34 percent on the
year.

With this we hope the requirement for manpower professionals like constructions and safety engineers will rise too. Rise in constructions orders will spur a demand for metals and constructions material as well. Historically growth of Infrastructure and Real Estate sectors has been associated with a strong economy. So shall we take it as a strengthening economy? Time will say.

Advantages of Email Marketing in your Business

2009-07-21T01:20:00.000-07:00

Email marketing is one of the oldest and one of the most heavily used internet marketing strategies. With the advent of free mailing services people started bombing individuals and business houses with promotional mail. Unethical and unsolicited emails finally brought the concept of spamming. Spam protection became the next big thing after rocket science.
But we still know the value of successful email campaigns for our business. Particularly in this recession when corporates and small businesses are cutting on the ads revenue, Email Marketing has found renewed vigor. Here are a couple of reasons why Email Marketing has been so popular.

It’s the cheapest advertising medium.
Needs no expertise on the part of the campaign manager.
You can reach the exact people if you have a credible collection of email ids.
You could use one of the many automated E-Mail marketing software available for free to manage the campaigns.
You could use attractive HTML Email Templates are available that will definitely boost your conversions.

Since spamming is a major concern today people are very wary of them. Gone are those days when we used to blast thousands of mails per hour. If you do that from your own servers today you run a very high risk of getting black listed by other mail servers. Your IP will be known as a spammer. As a result even your websites may be blacklisted too.
If your mailing need is limited to less than 200 per hour then its ok to continue your email marketing campaign from your own servers. Else if you are looking at multiple thousand mails per hour then you need some thing more solid and more credible. I would recommend one such online email marketing program.
Graphic mail brings to you a very effective mail marketing solution. It has a very strict spam policy and best of all has a good credibility with internet users. Mails from such portals are not seen as spam because of their strict anti spam policies and sender profile authentication. Apart form these, Graphic mail has a host of other features and is one of the most successful programs available on the web. They are now giving a two month free trial. Check out the advantages and use them to get some fast business. All the best.

Bayer is poisoning our Rice

2009-07-10T10:53:00.000-07:00

Market born will like to bring it to your notice that multinational corporations are now using our rice fields to develop genetically modified rice varieties. Leading the sly pack of scheming MNCs is Bayer. They have acquired a lot of farm land in the village of Chinnakanjarla , about 45 kilometers from Hyderabad in Andhra Pradesh where the genetic contamination of our staple diet is going on in full swing. A similar attempt to introduce genetically modified Brinjal was thwarted by a group of alert individuals in New Delhi recently. Details Here

You may be wondering what the problem here is. What is wrong with GM food crops? Why are we making a pandemonium out of this? What is the imminent danger?
Well then let me tell you bluntly that you are a little too ignorant about facts.

Most of the countries have banned GM crops form their market. Or at least they have strict laws that brands GM food separately from normal food. We don’t have such rules in India . Taking the advantages of loop holes in our law and administration the big MNCs are using our markets as a dump of such GM crap that the world is rejecting.

There have been numerous examples of failure of GM technology in recent times. The BT cotton was a farce. It not only crippled the economy of the cotton growers in Maharashtra who tried them boldly but let to suicides in dozens. You can also check out the side effects on the workers who worked on the cotton fields. It was deliberately suppressed by local authorities though. The BT cotton was supposed to be resistant to bollworm, cotton plants No 1 enemy. But it was prone to other silly pests as well. The problem was finally blamed on wrong gene selection.

This is to highlight the fact that it takes very long years or trials before the dangers of Genetic manipulation can be observed. Some times it could take generation to notice backfire. But in Humans a generation is a long time to observe. Even if we do observe its too late to reverse the genetic code. This would ultimately lead to a catastrophe a thousand times worse than the Hiroshima and Nagasaki episode. And believe me or not the GM brinjal was ready to be introduced in Market in India within mere weeks of actual trial. What if there is a similar case of wrong gene selection in Rice? We have seen how smart our Government and its team of Technical Fools are. All they can see is Dollars not the plight of the nation. It is time to stand up for your own rice.

If you want to help then check this out. http://www.greenpeace.org/india/stand-up-for-your-rice

For more Information use the links below:

http://www.who.int/foodsafety/publications/biotech/20questions/en/ (WHO Stats are not sure about GM methodlogy.)

Diseases to GM http://www.youtube.com/watch?v=z6EIlNaqM60

Revelation By Monsanto Whistle Blower http://www.globalresearch.ca/index.php?aid=3912&context=va

WTF is future of insurance in India?

2009-07-04T12:04:00.000-07:00

I was just thinking about my life insurance investments. Its time to file the income tax returns and I have to do some serious calculations about saving as much as I can. Out of curiosity I did some searches about Life Insurance at random. I tried the keywords “future of insurance in India” and I saw this result on page one of Google Results. The title of the page reads “Insurance, the Future Boom Sector of India “. I know I am not an authority in English Language but that did not sound right or read right either. I checked the site for more details. Now this post is by some crackpot who claims to be a professor in one of the reputed management institute of the country. Tell me what the hell is a future boom sector.

Now I will share with you another episode form the Insurance Drama recently in my life. One distant acquaintance, my Dad's colleague's son, came over to my place this week. He was supposed to stay in contact with me as we are form the same distant city of Bhubaneswar, our native place. This way we were to help each other in the time of need. Now this guy is an MBA. But I was pissed off totally when he tried to sell me his insurance packages. I learned that he has been doing this for an year now. Is that what Managers are supposed to do? My roommate's share broker wants to sell him insurance policies all the time. Is that what you call a BOOM? Well in a few days when you go to the green grocer and ask for a Kilo of Potatoes he will inquire about your investments and start recommending life insurance policies. To hell with the Boom.

Weird Marketing Strategies – Truth actually Triumphs

2009-06-25T06:44:00.000-07:00

Just came across a Youtube video titled “Hans Brinker Budget Hotel Eco-Tour” and claiming to be the world’s worst hotel. Out of curiosity I checked out the video. I have embedded it here so that you can see for yourself.

The video starts with introducing various eco friendly features of the hotel. As the camera enters the old creaking doors and reaches the reception you find the attendant sleeping with a green tag – “eco staff”. Staff save energy by sleeping when the clients are not there ( even if the clients are there, who cares).

Next you have eco friendly elevators where the only energy utilized is the guest’s. Then they have eco friendly toilets that are never cleaned, green climate control system where you the guests have to open and close the window to control the flow of chilling winds. There are Eco friendly toiletries that are probably super bio degradable so not available for use. They also say in the ad that - please leave your towel on the rack, it won’t be cleaned. Leave it on the floor and it won’t be cleaned either.

At the bar the bartender cleans the serving area with a small piece of cloth to collect spilled beer and water and squeezes it back into the beer glass to make your glass of Eco beer. The hotel also boasts of an eco friendly courtyard that is heated only when the Sun is overhead (garbage every where too).

Now here is the best part the Hotel is riding high on the hilarious marketing stunt and is running 80 percent full in this low season. Remember it is a 650 bed facility. No doubt a new age of marketing.

Web Banner Advertisements - 5 must know facts

2009-06-21T03:46:00.000-07:00

We all know about banner advertisements. We have either done them for our business sake or see them around while browsing through the Internet. If you have a business and are thinking about promoting the same using banners then here are certain facts that could help you make the best of your web banner campaigns and save a lot of money too.

Why people prefer banners?

The answer is simple. They give more click per thousand impressions ratio than text based ads. Reason behind that is plain as well. The banners being visually more attractive draw the attention of the visitor faster than the normal ads. Banner ads also tend to occupy more space on the page hence have a higher visibility. More space means more area for the designers to show their creativity and send a stronger message to the prospective client. Today multimedia banners virtually dance before the eyes of the web surfer and entice him to go for the product. No wonder the click through rates are higher.

Are web banners cost effective?

Yes very much, but only if you know how to make the best use of them. At the first glance, the advertisers who are used to text link ads find the image ads costlier. But what is not apparent on the first place is the ROI (return of investment) on each method. When properly done web banners fetch far more returns than normal ads. The charges for banners are higher because image ads take up more ad space. You are charged more for thousand impression compared to text ads but the biding per click may not be higher. To sum up, banners are not a costly affair for business promotions. You can get a thousand impressions for as less as five dollars.

What is the best way to design a banner?

If you are using a popular internet advertising platform like yahoo or Google then they have predefined banner dimensions that you need to follow. On the other hand if you are targeting some particular site then you need to design the banner according to the specifications for the host site. In this case it is advisable to design the banner on the lines of the sties theme and page content.
Try to include some contrasting colors so that your banner catches the eye immediately. Don't over do it. Try to get the banner done by a professional designer. You may be a dab hand at MS Paint but let an expert do it for you. If its a multimedia banner then give enough time between the slides and animation so that they are easily readable by your granny.

Where should the banner be placed for best results?

It would be obvious to you that placing a banner on a page that already has a dozen banners wont help your cause. More over such pages give a spammy look and scare away the visitor. Try to get the as space toward the beginning or the end of the content on the page. Keep changing the location to see where you get the best click through rates. Having your banner closer to the content (after, between or before) will make sure the visitor who is interested in the content does not miss the banner.

Where should the banner ideally take the visitor?

This is the part where most people fail and hence their ROI tumbles. The banner should directly lead to the conversion page. I have seen many advertiser just directing the prospective client to the home page. Believe me this is not going to do any good. The first thing you must keep in mind is that the public does not like to thing and decide. Make a dedicated page for each product or each section of target market. Have every bit of information ready on the landing page that is necessary for the visitor to buy the service of product. Include the product features, shipping options, price and discounts, comparisons etc on the same page. Keep them short and include a link more more details if required. Clarity of language is mandatory as any confusion in the visitor's brain will result in the mouse moving up to the right most corner and closing of your page.

Selling Hope in 21st century - Cryonics

2009-06-15T23:48:00.000-07:00

With advent of new technology and rise in the spending power of the consumer the market is soon going to see completely new business ideas. They may sound weird today but with the passing days they might become a day to day affair. Long ago when we used to have messengers running afoot or on horseback delivering high profile messages, the idea of emails would be laughed at. Even the Wright brother's idea of pumping air into the bicycle wheel was an object of mockery at one time.

If I tell you to pay me to preserve your brain so that I might bring you back to life some 50 years latter, what would say. May be you will laugh your ass off and ask me to see a psychologist. But friends, in case you did not know its already a business today. Those who are optimistic about the advances of life science and can afford it are already using this service. This is called cryonics. Citing Wikipedia - “Cryonics is the low-temperature preservation of humans and animals that can no longer be sustained by contemporary medicine until resuscitation may be possible in the future. “

Cryonics shot into limelight when the big guy of base ball, Ted Williams, was deep frozen by his son. After that many famous professors and celebrities have either followed the trend or expressed willingness for the same. Companies like Alcor are already commercially marketing this idea.

My point is not whether scientists can actually bring back the dead awaiting in the deep freezer. We have heard of mummies and draculas doing this successfully in a series of hollywood hits. The point is how is the market going to be. This is the next generation insurance policy as it seems to me. There is going to be a lot of debating and protests and propaganda on this matter before it becomes a normal service in market. But this is definitely some thing to think about – ways to sell hope.

Author: Jojo King , MM Enterprises , Engineering Recruitment Agency, India

Chinese Fake Drug Sellers using Brand India to cover their illicit trade

2009-06-09T11:59:00.000-07:00

Currently it has come to the notice of international community that Chinese Fake Drug peddlers are using the tag “made in India” and name of Indian pharmacy companies to break into the African drug market. This is rampant in countries Nigeria, Ivory Coast and Ghana. A recent seizure of a fake drug consignment in Nigeria has brought to light the crime. The origin of the consignment has been tracked to china and Indian authorities have taken up a strong stand with Chinese counterparts on this issue. With adequate support form the Chinese authorities the actual perpetrators of crime can be brought to justice.

It’s not only a heinous crime selling fake drugs to poor people but on top of that they are bringing Indian nation and its pharmacy companies to disrepute. Such unethical and inhuman business practices bring death to people and tarnish relation between nations. Probably the gravity of the situation is not very apparent to you but it could lead to serious consequences like Genocides and War. Indian have always stood by international brother hood and especially with Chinese.

Source – Yahoo News

http://in.news.yahoo.com/43/20090609/836/tbs-proof-being-collected-on-india-tag-f.html

Buy Iron mines in India

2009-06-06T10:57:00.001-07:00

Iron mines for SALE / Partnership in India

This is the first major and serious effort on Market Born to sell something on this blog. This big and invites only serious suitors. The thing on sale is an Iron Mine in India. It’s a premium industrial grade property open for sale or lease or partnership. The selling party assures a hassle free transaction. They have even got technology ready for extraction and beneficiation.

The Iron Mine is a 500 acre property situated in Madhya Pradesh, a state of Indian Union. Samples of the ores assure high quality deposits and expectations are that it contains huge deposits. This is a golden opportunity for established miners and owners of Iron and steel mills. If you are exporting parties and want to make money from direct overseas export then this might be your trump card. With surging steel prices in world market it’s the right time to acquire an Iron mine.

Market born is just acting as a promoter for the deal and is no way responsible for the actual deal. We do not own the mine either. We are just trying to get the sellers and buyers together.

Interested parties can mail me at rooturaj[@]netgoons[.]com for more details. Remove the square brackets before mailing. Its a little spam protection.

Search Engine Optimization – How will it help your business.

2009-06-04T21:22:00.001-07:00

Market born does not generally discuss IT and web technology affairs in this blog. It is reserved for market. I am sticking to the trend today and discussing Search Engine Optimization as a career option and its scope of today's market.

Virtually every business house, that is serious about business and wants business irrespective of geographical reach and location is also serious about online business. The basic requirement for this is a website. This is a virtual office/sales counter/showroom what ever you want it to be. People are now aware of the advantages of online business. Especially this recession has helped online enterprises survive and prosper against all odds.

Considering India where there are as many IT firms as supermarkets it is not always easy to find the right people who can do your job. You might have paid a web development company in your area to make you a website. It might be pretty and highly functional but then you still wonder how is it going to bring business to you. Its like having an office in a lane. You get business only when your prospective clients know what services you provide, how good are you at this and where you are located. In short – promotions. Like the good old brick and wood business establishment the online ventures need promotions too.

This is where online marketing comes into focus. Particularly Search Engine optimization has a mammoth role to play. Netizens today Google up best burger outlets, manpower consultants, movie show times, stolen car dealers, nuclear missile spare parts, boy friends ex etc etc and etc. I mean to say what ever be the requirement people search for it on Google/Yahoo/MSN and other such search engines. This is how business converts in cyber sphere these days. Would you not like to put forth your product when some one is searching for this. Brand name promotion is another thing that is easily done with SEO. Personally I don't like to deal with a company that does not feature on top for a search related to its own brand name.

Search engine optimization can help you boom your business irrespective of size and product range.

Fashionable organic cotton brand - Neerg Green

2009-05-27T11:47:00.000-07:00

Market Born takes pleasure in introducing the latest wave in organic fashion revolution - Neerg Green. The brand envisages an era of return to mother nature starting with the way we dress and its repercussions on our planet. At Neerg they work with honesty and transparency within the framework of Global Organic Textile Standards (GOTS) to produce eco-friendly dress materials with an outstanding fashion statement.

Currently they deal only with women's T-Shirts as it appears. I just cant wait till they have something for men. In India they have a lone stockist in Ahmedabad. You can find out more about Neerg Organic T Shirts here.

Personally, Varun Pratap is a long time friend of mine and I applaud his diligent efforts in making the vision a reality. We need more such young entrepreneurs and more such little revolutions to change our way of living and make planet earth a better place to live in.

Negative marketing in Travel Industry

2009-05-26T10:53:00.000-07:00

Today Market born is feeling like bashing some one up. No don’t worry I don’t have anything against you. (Unless you are one of those shame faced idiots I am going to mention) This is about the travel industry. I have been in the industry for two years now. Ever since I came to New Delhi looking for a change of air and job I have been in travel domain. I personally feel being an IT consultant in Travel field is just a wow position. Whatever; lets get down to this violent mood of mine today.

I like Delhi; well actually I love it. So it kind of brings my blood to boil when I see some people trying to tarnish its image. Take tomorrow’s case example. As I got down from the Rama Krishna Ashram Marg Metro, and walked towards my office, I noticed a young foreign couple trailing me. I let them overtake me on the pavement. After a couple of minutes a dark guy with somewhat formal attire that looked marginally beyond his wardrobe expenses approached them from behind. First he crossed them and went some 10 paces ahead. Then he slowed down and addressed the couple very cordially with broken English that matched his look and attitude. I could hear every word of their conversation. Now the dark guy enquired about the wellbeing of the couple and where did the hail form. His communication skills were to a level where two human beings can understand each other barely. Next this guy asks them about their plans in Delhi and what all places have they visited in Delhi. He found out where they were staying and all basic information like these.

I was by then almost at my office but I called and informed that I will be late by an hour probably. Thus I decided to be a stalker for some time. By this time our foreign couple was getting slightly annoyed and this dark guy had switched to marketing mode form passerby mode. He was now offering tour packages to Agra and Jaipur. The white guy from our foreign couple then planned a diversionary tactics to avoid this dark Indian guy. He said they have to go the other way. But look at the guts of the shameless marketer; he was forcing them (verbally) to come with them to his office. He was insisting that they also change the hotel as the current one was “not good”. Finally the marketing became harassment. The voices rose on both sides. I was then shocked when this guy finally told the couple that “if you not come – then it will be bad”. Now this was enough and I could not take it any more. I asked back “How bad will it be?” First he was little taken aback with my intervention though he knew very well I had been following them. He threatened me to stay away out of this. I saw a traffic police guy ahead and called him over to which Mr Dark guy scampered cursing me.

The foreign couple thanked me for the help. I told them to be a little stronger while dealing with people like this. This is normal story happening every other minute in every major city of India. The department of tourism has been doing very little to stop this menace. I have seen one add till date to highlight this issue. Without strong implementation of rules against such marketing tactics that we call “lapka trade” in Delhi there is gong to be no good in the hospitality sector.

Still more clients desert satyam

2009-05-24T21:36:00.000-07:00

It was supposed that the acquisition by Tech Mahindra of the fraud hit IT giant Satyam computers would bring some stability to the company. But it looks the murkier days are to loom longer. Recently some Satyamites have confirmed the loss of two major projects and one average project. These termination of projects are supposed to add more than 500 workers to the bench strength. This will further enhance the number of workers who are dreading a pick slip.

Agilent Technologies and Lowe's Companies, two US based clients of Stayam computers have now closed the door on Satyam. This was then followed by Euronet Worldwide a banking Co. Agilent was supposed to be a big project that involved around 300 professionals. This was the second contract cancelled by Agilent. The previous one had happened in January this year when the project had gone to Hewlett Packard. This current loss has proved to be a gain for TCS.

It looks like all the hard work by Satyam and Tech Mahindra staffers to revive the tarnished reputation is not paying off well. IT manpower recruiters are now seeing a sharp rise in job application with workers dreading pink slips every passing day.

Indian Share Markets surge after election results

2009-05-18T10:39:00.000-07:00

There was a stupendous growth in market today with both BSE and NSE growing by more than 17% in two short trading periods. The poll results that came in on Saturday (16th May) falsified the exit polls prediction and confirmed a stable government. The current ruling alliance is now set to continue its show at centre for another five years.

The investor was buoyed by this news and invested heavily in everything that was reachable. The result was that most of the heavy weights saw margins of around 15 percent. Reliance industries had a whooping 21.73% rise in its fortunes. Other 20 plus percent gainers include Unitech, Bharati Airtel, State Bank of India, ICICI Bank, Larsen and Tubro, HDFC, Steel Authority of India LTD, Reliance Communications, DLF, Sun Pharma, Hero Honda, Reliance Capitals and Suzlon Energy.

Talking personally, when I wanted to sell of my holdings I found out that the market had closed for the day. Trading was allowed for a short while twice today. My holdings in Unitech are lucrative enough to sell of and book profits. I am looking forward to do so tomorrow. Today the trading graph was somewhat weird. I have attached a screen shot.

Payroll and Finance management outsourcing – Outright Advantages

2009-05-17T06:03:00.000-07:00

Why do companies, large or small, prefer outsourcing their payroll management and outsourcing tasks? Is it just the cost cutting front or is there something more to this. Well it’s not a mystery what drives outsourcing of payroll management. Let’s discuss the issues that are behind this global trend.

Honey, Its all about money.

Who won’t agree? Every businessman is here to book profits. So if someone offers quality service at lower investment instinctively we make the switch to the new service provider. It all depends on the cost of manpower in your city. Some times your work may not be large enough even for one accountant but you have to maintain two of them for smooth functioning of work. In this case outsourcing the job helps you save a lot of money.

Let’s do what we do best.

The core business should be the priority. Rest all may be important but nothing should bother the main business productivity. What many of the companies who cannot afford to appoint full time accountants assign this work to the most trusted workers. This way the productivity of the organization takes a beating. It may not be apparent but shedding of this work load to a payroll management company will only be profitable to you.

To err is human, but who will pay for the error.

Mistakes when they occur in accounting can be a real pain not just mentally but financially as well. If your accountant did the mistake you surely won’t hang him for the error. Neither can you press him for retribution. But if the job was outsourced to a specialist company then not only there are lesser chances of errors to seep through but you can also claim loss levelers.

Sorry no pay this month as our accountant is holidaying in Kerala

No it’s not funny. Your employees don’t like to hear this. They deserve their pay cheque and you won’t get anything by irritating your employees. Commitment is what matters today. Now if your payroll or taxation process was outsourced then you would keep your employees pleased and avoid late fines from tax department.

Too fast but not so furious

A team of experienced accountants headed by an expert will get your job done in rapid fast time whatever the level of complexity your job may offer. They will be better at handling taxes and offering you business specific and money saving tips.

Should your employees know every thing about your finances?

Serious question huh? Imagine one of you most competitive employees who also used to be your accountant leaves you to join your competitor. It’s not some thing new or rare. Every now and then people switch jobs to join rival business houses for a higher pay package or better position. Now in this case, would you like your rival to have an open book of you finances right before his nose? This would never happen if you had a professional finance house taking care of your payroll of finances.

State of Share market after Election

2009-05-17T05:55:00.000-07:00

We shall be discussing today what will be the state of share market after the current parliament election results are out. Will there be a bear effect of a bull effect? We have done well considering the economic slowdown. How will the election and the new government help in this run?

The reports say historically the markets have crashed after polls if the public mandate is not clear. Now that it seems we are to see a severely fractured mandate we can expect a fall in share market in 15 days. But there is one thing that may make things different this time. Actually we are almost sure that we are going to witness a hung parliament. So the results may not come as a shock so the effect would not be drastic either. It could be less pronounced.

Now you may be wondering, why a hung parliament would bring down the share market? A hung parliament or a fractured mandate is actually a state when no political party or coalition has full majority to make form the government. It shows the making of an unstable government. An unstable government will not be as effective in taking strong economic decisions or other decisions of national importance. Investors then feel insecure about their investments in this particular country. This leads to a huge withdrawal of FDI which eventually brings down the market.

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the Market Born Image

2009-05-16T11:44:00.000-07:00

Its difficult to create an Image of a Market Born -The Philosophic, Analytic, Opportunist, Humorous Blogger in your mind. So I though lets fuel the imagination and get you an sneak peek of the Market born.

So check this out.

I tend to me a mystic sometimes. I had an urge to show market born’s glistening teeth from below the hood. But thought better of it. May be if some toothpaste or chewing gum company pays me I shall do it. He he.

Market Born makes his first post.

2009-05-16T11:38:00.000-07:00

Job markets world wide are plummeting. Every now and then we come across news of lay offs and companies going bankrupt. We wonder how long is this going to continue.
Specialists tell us the unemployment rate will continue to mount well into 2013. Yes I agree it’s scary. Presently we could see as high as a ten percent of our population without employment. So one wonders again will the sinking economy ever revive! What about the revival signs that are starting to shine in the horizon? Can we bank our hopes on them? What about the Indian and Chinese economies? Were not they supposed to be playing a major role in marshaling the world economy this year?

There are so many questions in the common man’s mind. He has been optimistic till now. Actually there is no alternative to being optimistic. The mists will go and the sun will shine again. It has always been this way I suppose. The number of lay offs and salary cuts are going down each month. The worst is probably over and things will get better by the day. I am starting this blog with a motive of keeping up the discussions about markets and earning opportunities. If this blog provides you any bit of fact or info to do well in life or business that will be my achievement.

I am an IT and Internet marketing consultant based in New Delhi, India. Some of my clients include MM Enterprises, a reputed manpower consultancy, Spurs Business Solutions, netgoons.com and Travel Mazaa – an ambitious travel startup.